Friday, Mar 29 2024 | Time 14:44 Hrs(IST)
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Business Economy


Mahindra launches XUV 500 in MP

Bhopal, May 28 (UNI) Auto major Mahindra & Mahindra today launched an updated version of its sports utility vehicle XUV500 priced at Rs 11.21 lakh in Madhya Pradesh. Christened as the New Age XUV500, the car will be available in six variants and seven colours. The New Age XUV500 features bold cheetah-inspired front styling, plush and premium interiors and enhanced ride and handling, steering, braking and drivability besides new cutting-edge technology features. "The original XUV500 was rolled out in the market in 2011. The car redefined product and customer experience and was well accepted with production for 16 months being booked with 10 days of the launch. The car, which bagged 29 awards, became the first in special utility segment to achieve fastest sale of 1,00,000 vehicles," M&M Senior Vice-President (Sales and Customer Care) Vijay Nakra told reporters here. "31 changes have been introduced in the car in terms of exterior and interior styling, improvement in performance and fuel efficiency and safety features, Mr Nakra said. The updated version has sports added features, including electric sunroof, push button start and 6-way adjustable seats, he said. It is the first among nine launches planned by the company this year,” he said adding that Madhya Pradesh and Chhattisgarh were important for the company as the two states contributed to about 10 per cent of the company’s sales. UNI PS PY CS1500
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