Business EconomyPosted at: Dec 10 2024 8:42PM


WhatsApp kicks off Bharat Yatra to train small businesses across India

New Delhi, Dec 10 (UNI) In a first-of-its-kind, mobile digital app WhatsApp has started a “unique” WhatsApp Bharat Yatra, an initiative aimed at providing on-ground, in-person training to small businesses across India to help small businesses fully leverage the capabilities of WhatsApp, enhancing their digital skills and business growth potential.
Starting with Delhi-NCR, the bus will visit some of the region's most popular and busy markets such as Laxmi Nagar, Rajouri Garden, Nehru Place, Malviya Nagar, Amar Colony, and Safdarjung Enclave. The journey will also cover key hubs in Gurgaon and Noida, including Sapphire Mall and Atta Market, the company said in a release.
Following its tour in Delhi-NCR, the WhatsApp-branded bus will travel across India, reaching cities like Agra, Lucknow, Kanpur, Indore, Ahmedabad, Surat, Nashik, and Mysore. Through this initiative, small and medium businesses (SMBs) will benefit from interactive demos, hands-on personalized training – to get support creating their Business Profile, setting up a catalog, and creating an ad that clicks to start a WhatsApp chat – and expert guidance on leveraging the WhatsApp Business app's key features to establish their WhatsApp presence, better connect with their customers, close sales and grow their business. enhance their operations.
Ravi Garg, Director, Business Messaging, Meta in India said, “Small businesses are the backbone of India's economy, and with the right digital tools, they have the power to supercharge the country's digital transformation. The WhatsApp Bharat Yatra is our commitment to helping these businesses unlock their full potential by providing them with the skills and knowledge they need to digitally connect with their customers, grow, and succeed. By meeting businesses where they are—both physically and digitally—we aim to create a meaningful, long-lasting impact across India's entrepreneurial landscape.”
Recently, WhatsApp introduced some new updates for small businesses, including Meta Verified, which helps businesses build credibility with customers. Additionally, businesses can now send customized messages to their customers, such as appointment reminders, birthday greetings, or even updates on a holiday sale, all in a faster and more efficient way.
For small businesses, WhatsApp has also started testing Meta AI, making it easier for them to activate AI directly from the WhatsApp Business app and engage with their customers more efficiently. The WhatsApp Bharat Yatra will provide in-person training across various tools and features on the WhatsApp Business app, helping businesses make the most of these updates.
The WhatsApp Bharat Yatra will help businesses provide in-person training across various tools and features on the WhatsApp Business app.
UNI SKB BD
Please log in to get detailed story.
Tags: #WhatsApp kicks off Bharat Yatra to train small businesses across India
More News

Direct Tax Collections rise nearly 9pc to Rs 18 37 lakh crore in FY26 so far: Govt data

12 Jan 2026 | 11:12 PM

New Delhi, Jan 12 (UNI) India’s direct tax collections recorded a robust growth in the current financial year, with net collections rising by 8.82 per cent to Rs 18.37 lakh crore as on January 11, 2026, compared to the corresponding period last year, according to official data released on Monday here.

see more..

SBICAP Securities warns public about Fraudulent Investment Schemes

12 Jan 2026 | 10:56 PM

Hyderabad/Mumbai, Jan 12 (UNI) SBICAP Securities Limited (SSL) on Monday issued a public caution against individuals and entities impersonating the company to defraud investors.

see more..

TCS posts 14 pc YoY fall in Q3 FY26 profit after tax at Rs 10,657 cr

12 Jan 2026 | 9:26 PM

Mumbai, Jan 12 (UNI) Tata Consultancy Services (TCS) officially announced a decline in its profit after tax (PAT) for the third quarter of the financial year (Q3 FY26), on Monday, though its revenue rose by 5%.

see more..

E2E Rail secures Rs 134 41 crore railway orders post IPO

12 Jan 2026 | 9:05 PM

Bengaluru, Jan 12 (UNI) E To E Transportation Infrastructure Limited (E2E Rail), a rail engineering and system integration company listed on the NSE Emerge platform, has disclosed consolidated order inflows worth approximately Rs 134.41 crore received between October 1, 2025, and January 10, 2026, following the filing of its IPO offer documents.

see more..

Hyd: Uniper–AM Green sign long-term renewable ammonia offtake from India

12 Jan 2026 | 8:50 PM

Hyderabad, Jan. 12 (UNI) German energy company Uniper and AM Green Ammonia India Pvt. Ltd. on Monday announced the signing of a long-term, binding offtake agreement for up to 500,000 tonnes per year of renewable ammonia from India, marking one of the first large-scale green fuel supply corridors between India and Europe.

see more..