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Arunachal Guv advises tea growers to leverage both traditional and digital marketing strategies

Itanagar, Feb 15 (UNI) Arunachal Pradesh Governor Lt General (Retd) KT Parnaik exhorted the State’s tea growers to leverage both traditional and digital marketing strategies, reaffirming the State’s commitment to strengthening its tea industry and positioning Arunachal Pradesh as a key player in the organic tea market.
Interacting with the representatives of small tea growers at Raj Bhavan, Itanagar who called on him on Saturday to discuss strategies for promoting Arunachal Pradesh’s tea industry, the Governor emphasized the need for organic tea cultivation, highlighting its sustainability and strong market demand.
He encouraged the tea growers to adopt natural farming practices, which enhance product quality and align with global consumer preferences for eco-friendly and chemical-free products.
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